Cookie policy

This policy refers to cookies and web pages operated by the Faculty of Business based in Cluj-Napoca, 7 Horea Street, Cluj-Napoca, Cluj County, hereinafter referred to as the Operator.


What is a Cookie?

The cookie is a small file, consisting of letters and numbers, which will be stored on the computer, mobile terminal, tablet or other equipment of a user from which the Internet is accessed. The cookie is installed through the request issued by a web server to a browser (eg: Edge, Internet Explorer, Google Chrome, Mozilla Firefox, Safari) and is completely "passive" (it does not contain software programs, viruses or spyware and cannot access the information on the hard disk or internal memory of the user who accesses the website of our faculty).


What are Cookies used for?

These files make it possible to recognize the user's terminal and present the content in a relevant way, adapted to the user's preferences. Cookies provide users with a pleasant browsing experience and support the Operator's efforts to provide comfortable services to users: eg: - online privacy preferences or relevant advertising. They are also used in the preparation of aggregate anonymous statistics that help us understand how a user benefits from our web pages, allowing us to improve their structure and content, completely excluding the personal identification of the user.


What types of Cookies do we use?

We use two types of Cookies: per session and fixed. Those per session are temporary files that remain in the user's terminal until the end of the session or the closing of the application (web browser). The fixed ones remain on the user's terminal for a period defined by the Cookie parameters or until they are manually deleted by the user.

The website and subsites of the Faculty of Business use the Google Analytics Universal service as a traffic monitoring tool, which is the most used service in the world at the moment. This tool helps us to improve the pages that are accessed less in order to increase the traffic on these pages as well

The Faculty of Business uses the "Google Analytics Univerasl" tool to collect information about the use of the website. Google Analytics collects information such as: how often users visit the site, which pages of our site are visited. We use the information obtained from Google Analytics to understand the use of the site and only to improve our site. Google Analytics only collects the IP address (geographical area more precisely) assigned to you on the date of use and not your name or other identifying information. The Faculty of Business does not combine the information collected through the use of Google Analytics with personal information. Although Google Analytics inserts a permanent cookie in your browser to identify you as a unique user the next time you use the Service, that cookie cannot be used by anyone other than Google. Google's ability to use and share the information collected by Google Analytics about your use of the Service is restricted by the Google Analytics Terms of Use (as amended for government websites) and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on your next visit to this Site by disabling cookies in your browser or mobile device. For more information about Google Analytics, see the Google Privacy Policy. To prevent Google Analytics from using your data through a browser, you can install the Google Analytics Opt-out Browser Add-on extension.

Our website uses the Facebook Pixel - for marketing analysis, advertisements, advertising

The Facebook pixel is an analysis tool that allows us to measure the effectiveness of our advertising by understanding the actions that users take on our website.

We use the pixel to:

a) to ensure that our ads are shown to the right people.
b) we find new users or people who visited a certain page or took an action
desired on our website
c) increase in page accesses
d) measuring the results of our ads


How are cookies used by this site?

A visit to this website can place the following types of cookies:

Website performance cookies - Google Analytics
Visitor analysis cookies – Google Analytics
Cookies for advertising, marketing – Facebook Pixel
Advertising, marketing provider cookies – Facebook Pixel


Do cookies contain personal data?

The cookies themselves do not require personal information to be used and in most cases, do not personally identify Internet users. The data collected through the use of Cookies can only be collected to facilitate certain functionalities for the user. Such data are encrypted in a way that makes it impossible for unauthorized persons to access them. The Faculty of Business does not collect personal data. The collection of personal data will be strictly for didactic purposes in two ways: a) in order to register candidates for the annual knowledge contest (for admission) and b) for the creation of an ALUMNI database in which everyone will have the opportunity to register graduates of this faculty. In both cases, MS FORMS forms will be used, which are in accordance with the latest GDPR regulations.


Deleting Cookies

In general, an application used to access web pages allows cookies to be saved on the terminal by default. These settings can be changed in such a way that the automatic administration of Cookies is blocked by the web browser or the user is informed every time Cookies are sent to his terminal. Detailed information about the possibilities and ways of managing Cookies can be found in the settings area of the application (web browser). Limiting the use of Cookies may affect certain functionalities of the web page.


Why are cookies important to the Internet?

Cookies represent the central point of the efficient functioning of the Internet, helping to generate a friendly browsing experience adapted to the preferences and interests of each user. Rejecting or disabling cookies can make some sites impossible to use.

Rejecting or deactivating cookies means that it will no longer be able to take into account your preferences and interests, highlighted by your browsing behavior.

Examples of important uses of cookies (which do not require the authentication of a user through an account):

Measurement, optimization and analytics features - such as confirming a certain level of traffic on a website, what type of content is viewed and how a user arrives at a website (e.g. through search engines, directly, from other websites- such as the university website, etc.). The websites carry out these analyzes of their use in order to improve the sites for the benefit of the users.


Useful links

If you want to know more about cookies and what they are used for, we recommend the following links: